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StrictlyWise — ATT Mining Solutions
Willem Johannes van der Merwe, Key Account Manager at ATT Mining Solutions, in StrictlyWise branded navy and yellow work shirt

Willem Johannes
van der Merwe

Key Account Manager — ATT Mining Solutions

(+27) 82 561 3819Springbok, 824037+ Years Experience
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Professional Vision

Driving Value Through
Operational Excellence

"To increase the shareholder value and maximize profit by improving the operational efficiencies and maximum utilization for the available resources keeping integrity in place."

Career Objective: To find a challenge to meet my competencies, capabilities, skills, and experience.

Keys to Success
🤝Respect for Customers
👥Respect for People
⚖️Integrity & Ethics
🏆Leadership
🤜Teamwork
📚Training
🌟Recognition
💬Communication
📈Continuous Improvement
Career History

37 Years of Excellence

Currently Active

Key Account Manager

ATT Mining Solutions

01 July 2025 – Present

Managing key accounts in the mining solutions sector, driving strategic partnerships and maximising client value across the Northern Cape region.

Business Manager

QTyres

01 January 2023 – 31 March 2025

Led branch operations, managed sales teams, and drove business development across tyre retail and fleet management segments.

Key Accounts Manager — Western & Eastern Cape

Trentyre PTY (Ltd)

March 2020 – 31 December 2022

Managed high-value key accounts across two provinces, overseeing large geographical territories and maintaining top-tier client relationships.

Business Manager

Trentyre PTY (Ltd)

January 2008 – 28 February 2020

12 years managing branch operations — achieved Model Branch Gold (2014) and Silver (2012) status. Led teams, drove profitability, and implemented operational best practices.

Technical Sales Representative

Michelin Tyre Company South Africa

April 2000 – December 2007

Won Salesperson of the Year (2002, 2003, 2005, 2006). Provided technical tyre consultancy and drove commercial growth across mining and industrial accounts.

Sales Supervisor

Nova Tyre Springbok

July 1994 – March 2000

Supervised retail sales operations, managed staff, and provided technical tyre guidance to commercial and mining clients in the Namaqualand region.

Foreman

Replica Body Works

November 1992 – June 1994

Managed workshop operations and led a team of technicians in vehicle body repair and manufacturing processes.

Sergeant

South African Police Service

January 1988 – October 1992

Served as Sergeant in the South African Police Service, developing discipline, leadership, and community engagement skills over a 4-year career.

Qualifications

Education & Training

Secondary Education

Senior Certificate — Grade 12

Namaqualand High School

Class of 1987

AfrikaansEnglishBiologyMathematicsWoodworkAccounting
Higher Education

Bachelor of Commerce Degree

Regent Business School

NQF Level 7 — 2015

🎓 Degree
Certificate

Certificate in Business Management

Regent Business School

NQF Level 5 — 2009

📜 Certificate
DateInstitutionCourse
September 2014DeloitteEmerging Manager Program
July 2019Trentyre AcademyManaging Salespeople
July 2019Trentyre AcademyAccount Management
July 2019Trentyre AcademyCross Functional Alignment
Core Competencies

Skills & Capabilities

🗺️

Organizational Skills

Effective management across large geographical areas; minimizing downtime and maximizing resource allocation.

🤝

Communication & Negotiation

Strong interpersonal and negotiation skills developed across 37 years in sales and key account management.

📦

Product Management

Maintaining management programs and systems; correct product selection for specific mining and industrial applications.

🔍

Site Assessments

Conducting route, site and weight studies; compilation of detailed customer reports for tyre and equipment optimization.

⚙️

Technical Expertise

Deep technical knowledge in OTR, earthmover, mining and truck tyres — from selection to maintenance and lifecycle management.

📊

Analytical Skills

Market analysis, fleet data interpretation, and performance reporting to drive strategic business decisions.

Recognition

Awards & Achievements

🏆
🏆
4× Winner

Salesperson of the Year

Michelin Tyre Company SA

2002200320052006
🥈
🥈
Silver Award

Trentyre Model Branch

Trentyre PTY (Ltd)

2012
🥇
🥇
Gold Award

Trentyre Model Branch

Trentyre PTY (Ltd)

2014
Salesperson of the Year
Model Branch Award
37+
Years of Service
About

Personal Information

Personal Details

Date of Birth02 February 1970
ID Number7002025148080
Home Address11 Bree Street, Springbok, 8240
GenderMale
Marital StatusMarried
NationalitySouth African

Dependents

S

Santel van der Merwe

Wife

W

Wiandi van der Merwe

Daughter, 23

S

Stefan van der Merwe

Son, 19

Reference

Morne Herselman

APEX TYRES

082 872 2586